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| Client- Hennessy Cognac | Writer- Rhonda Peck |
| Agency- LGFE | Art Director- Jean Marcellino |
| Photographer- Ryszard Horowitz | |
| (Continued from "Achilles Heel" ad) | |
| As for the art direction, this campaign was rather innovative we all thought. Ryszard takes wonderful portraits. Black and white photography actually printed as 4 color art was a fairly new idea at the time, and we loved the richness it provided. Putting recognizable color only in the product area was also a new idea. Now of course, both techniques have been done to death. | |
| Award: Art Directors | |